Google Trends API (Alpha): A New Era for Search Trends Analysis

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For years, Google Trends has been an essential tool for researchers, marketers, journalists, and data-driven professionals to understand what the world is searching for.  Until now, access to this data was limited to the web interface. But on July 24, 2025, Google announced a pioneering update, the launch of the Google Trends API (alpha). This […]

How Google AI Mode Is Redefining Search for Indian Users

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Google has introduced AI Mode in India via Search Labs, bringing a major upgrade to how users interact with search.  Powered by a custom version of Gemini 2.0, this new experience allows users to ask longer, more complex questions and receive detailed, AI-generated answers that are both accurate and easy to understand. With AI Mode […]