Google has introduced AI Mode in India via Search Labs, bringing a major upgrade to how users interact with search.
Powered by a custom version of Gemini 2.0, this new experience allows users to ask longer, more complex questions and receive detailed, AI-generated answers that are both accurate and easy to understand.
With AI Mode now available in English on the Google app for Android and iOS, Indian users can explore an AI-powered search experience that goes far beyond links and summaries.
Users can type their questions, speak naturally, or upload an image, AI Mode delivers thoughtful, real-time insights that make it easier to plan, solve problems, and explore topics in depth.
In this blog, you’ll learn how Google AI Mode works, what makes it different, and why it’s designed for the developing search habits of Indian users.
What is Google AI Mode?
Google AI Mode is an advanced, AI-powered search interface designed to make complex questions easier to understand and faster to answer.
Now available in India via Search Labs, it uses Gemini 2.5, Google’s most capable language model, to transform how users interact with search.
Unlike traditional search that relies heavily on keywords and multiple queries, AI Mode delivers complete, well-structured answers to longer, layered questions, all in one go.
Major Features of Google AI Mode:
- Understands multi-part and nuanced queries
- Uses ‘query fan-out’ to break questions into subtopics
- Delivers detailed, conversational responses
- Pulls real-time data from billions of sources, including the Knowledge Graph and Google Shopping
- Supports follow-up questions to dive deeper into any topic
- Works across text, voice, and image-based queries for multimodal input
With this new approach, users can go beyond basic web links and summaries. AI Mode in India is built for users who want reliable answers that are accurate, context-aware, and supported by relevant online sources.
By combining Google’s trusted ranking systems with advanced AI reasoning, AI Mode delivers a search experience that’s faster, smarter, and more human-like, tailored for today’s information needs.
Rise of AI Search in India: Why it Matters Now
India is one of the most engaged and swiftly growing markets for digital technology and mobile-first internet usage.
With increasing reliance on smartphones, voice-enabled search, and visual search tools like Google Lens, users here are looking for more natural and intelligent ways to access information.
According to Google, more people use Google Lens in India than anywhere else in the world, and voice queries are steadily increasing across regions and languages.
In parallel, a recent study highlights this momentum: 65% of Indians have already used Artificial Intelligence (AI), more than double the global average of 31%.
Therefore, this surge in adoption reflects India’s readiness for AI-powered tools, especially in areas like search personalization, smart assistants, and natural language processing.
With AI Mode, Google is catering to this demand by offering:
- Voice search for Indian users, ideal for regional language queries and hands-free browsing
- AI image recognition through Google Lens, instantly turning visuals into search queries
- Conversational AI responses that simplify long-form questions and content discovery
From comparing products and planning travel to exploring health, education, and lifestyle topics, Google AI Mode is built to support a wide range of user needs.
This powerful AI search experience brings the benefits of generative AI, combining speed, depth, and context in every result.
Smart Search Features in Google’s AI Mode for India
Multimodal Input
AI Mode supports multimodal search, allowing you to interact in the way that feels most natural.
You can ask a question by:
- Typing
- Speaking (just tap the mic icon)
- Uploading or snapping a photo
This flexibility enhances your AI search in India, especially when you’re on the go or searching in local languages.
Example: Snap a plant photo and ask, ‘What is this and how do I take care of it indoors?’
Follow-Up Conversations
AI Mode enables natural, back-and-forth conversations. You can ask a question and continue the thread without retyping context, perfect for deeper exploration.
Example:
- Initial: ‘Compare smartwatches under ₹10,000’
- Follow-up: ‘Which has better battery life?’
This conversational flow makes AI-powered answers feel more human and context-aware.
Deeper, AI-Powered Reasoning
- Powered by Gemini 2.5, Google’s most advanced AI model
- Breaks your question into sub-queries using ‘query fan-out’
- Searches more deeply across the web than traditional search
- Delivers insightful summaries with helpful links, real-time data, and product comparisons
AI Mode transforms your everyday search into a truly intelligent, interactive experience.
How Indian Users are Benefiting from Google AI Search
AI Mode isn’t just for tech-savvy users, it’s made for everyone.
Here are some powerful ways to use it:
- Trip Planning: Plan a 5-day Himachal trip with scenic train routes and budget stays.
- Parenting Tips: Indoor activities for toddlers during monsoons with minimal mess.
- Product Comparisons: Compare Google Pixel 8 vs iPhone 14 for low-light photography.
- Homework Help: Explain photosynthesis to a 5th grader in Hindi.
- Recipes: Lunchbox ideas for Indian kids with nut allergies.
How to Access Google AI Mode in India
You can now try AI Mode via Google Search Labs:
Steps to Try:
- Open the Google App on Android or iOS
- Tap the Labs icon
- Enable AI Mode (currently available in English)
- Start typing, speaking, or snapping to explore smarter search
Note: This is an experimental rollout, so early users can help build how it evolves!
Google’s Long-Term Vision: Smarter Search with AI
Google’s introduction of AI Mode is part of its long-term plan to:
- Make search more helpful for complex queries
- Deliver high-quality responses with links
- Expand discovery of web content in multiple formats
- Support more regional and multimodal inputs in the future
Over 1.5 billion people use AI Overviews, and Google expects AI Mode to surpass it in utility, especially in mobile-first markets like India.
Master the Shift to Google AI Search with Smart SEO
With AI Mode, Google is reforming the way people search, turning queries into conversations and simplifying how users discover information.
For businesses in India, this is a moment to develop.
As more users rely on AI search in India, your brand’s digital strategy needs to go beyond keywords. Voice commands, visual searches, and long-form queries are building the future, and it’s time to show up in smarter ways.
That’s where Socio Labs steps in.
We help businesses adapt to AI-powered search with:
- SEO strategies built for real, conversational queries
- AI-aware content marketing & smart Google Ads
- Fast, mobile-ready websites that support modern search behavior
From small businesses to growing enterprises, we offer digital marketing strategies aligned with how people actually search now, fast, intuitive, and AI-ready.
So, turn AI-powered searches into conversions.
Google AI Mode is changing the rules, get ahead with content and campaigns designed for real, intelligent queries.
Partner with Socio Labs and start ranking smarter, not harder.
FAQs
Is Google AI Mode available in India?
Yes, Google AI Mode is now available in India for English users via the Google app’s Search Labs.
How do I get Google AI Mode?
You can access Google AI Mode by enabling it through Search Labs in the Google app on Android or iOS.
How do I enable AI in the Google app?
Open the Google app, tap the Labs icon, and switch on AI Mode under experimental features.
What is the Google AI called?
Google’s AI is powered by Gemini 2.5, its latest and most advanced language model.
Does Google have an AI I can use?
Yes, Google offers AI Mode within Search and tools like Bard (now integrated with Gemini) for real-time assistance.