Pay-Per-Click

Because one-time buyers are great, but loyal customers? They’re your earnings for life!Why Retention Matters More Than EverThe rampant growth in the e-commerce market in India is not something hot…

Alright, let’s kick things off with some jaw-dropping numbers: global digital ad spending is on track to smash $870 billion by 2025, and PPC (Pay-Per-Click) is eating up a huge…